Marketplaces: The Platform Revolution
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The future of commerce is happening now.
Uber has transformed the transportation industry, without owning a single vehicle. Airbnb amassed more rooms in four years than Hilton built in almost a century. Amazon dominates retail while being outsold by their own third-party sellers.
At the heart of all of these disruptions is the same driving force: the platform revolution and, with it, the rise of online marketplaces.
This eBook, written by marketplace experts and Mirakl founders Adrien Nussenbaum and Philippe Corrot, will give you the exact playbook needed to win in the world of platforms and marketplaces.
You will learn:
What the platform business model actually is and what makes it so unstoppable
Why platforms are fueling growth in both B2C and B2B eCommerce
How to transform your business to prosper in the platform economy