On-Demand Sessions

Building Stakeholder Alignment for Your Marketplace Project

Background

Platform Pioneer Master Class: Building Stakeholder Alignment for Your Marketplace Project

Launching a marketplace means transforming your business model, which impacts teams across organizations. At Mirakl, we’ve collected data from 300+ marketplace projects across different verticals & industries that show that the best predictor of marketplace success is strong stakeholder alignment – and it begins long before project launch.

During our 2020 Platform Pioneer Summit Master Class, Cécilia Debry, Team Manager Client Success - B2C at Mirakl, and Victoria Varney, Senior Solution Consultant at Mirakl, share the change management strategies that have helped hundreds of Platform Pioneers engage stakeholders and ensure their support - leading to marketplace success. In this insightful 20-min session - including a live Q&A - you’ll learn:

  • How the most successful marketplaces have paved the way for their respective industries

  • How B2C & B2B organizations across different verticals & industries have successfully aligned their stakeholders in their marketplace journeys

  • What concrete change management strategies have helped 100+ Platform Pioneers ensure the support of their stakeholders

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Our speakers

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  • Cécilia Debry
    Cécilia Debry
    Team Manager Client Success - B2C at Mirakl
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  • Victoria Varney
    Victoria Varney
    Senior Solution Consultant at Mirakl
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Cécilia Debry
Cécilia Debry
Team Manager Client Success - B2C at Mirakl
Read bio
Victoria Varney
Victoria Varney
Senior Solution Consultant at Mirakl
Read bio